My Portfolio

Below you’ll find some samples of both client and personal projects spanning SaaS and Health and Fitness. My copy relies on humor and personality to engage viewers. I believe the best way to turn leads into customers is by building trust and reminding them that there are PEOPLE behind the brand.

Click on one of the options below to jump to whatever copy style you’re most interested in, or just keep scrolling to browse.

Blogs & Articles

Email Sequences 

Website Copy

Landing Pages

FYVM Email Newsletter (Spec)

Tone Guide | Casual, Friendly, Humorous

Project Goal | Increase Open Rates & Instagram Followers Organically

SunRay Travel | Lead Magnet Email (Client)

Tone Guide | Casual, Friendly, Humorous

Project Goal | Drive Downloads For A Free Lead Magnet About The Caribbean

Quality-Trades Welcome Email (Client)

Tone Guide | Casual, Friendly, Humorous

Project Goal | Increase Open Rates & Drive Sign-Ups For Free Interview

FYVM Email Sequence (Spec)

Tone Guide | Casual, Friendly, Humorous

Project Goal | 3-Part Welcome Sequence. Convert email subscribers into blog subscribers

FYVM Email Newsletter (Spec)

Tone Guide | Casual, Friendly, Humorous

Project Goal | Increase Open Rates & Instagram Followers Organically

FYVM Email Sequence (Spec)

Tone Guide | Casual, Friendly, Humorous

Project Goal | 3-Part Welcome Sequence. Convert email subscribers into blog subscribers

ODT Press Release (Spec)

Tone Guide | Formal

Project Goal | Announce Newly Developed Personal Finance [Companion] App 

LE*ASH Email Sequence (SPEC)

Tone Guide | Friendly, Personal

Project Goal | Compel Pet Dog Owners To Download “LE*ASH” App

LE*ASH Press Release (Spec)

Tone Guide | Friendly, Personal

Project Goal | Announce Highly Successful Fundraising Campaign, Increasing Brand Awareness & Trust

Health & Wellness Blogs

Why Anxiety Makes It Harder To Lose Weight Than You Think

5 FATTY FOODS YOU MUST EAT TO LOSE WEIGHT

5 Fitness Video Games That Burn Calories

SAAS Blogs

OnePitch

"Famous Journalism Quotes | 5 AMAZING Quotes From Journalists"

Quality-Trades

"What Is Copywriting, And Why Does Your Business Need It?"

Quality-Trades

"Why Your Construction Businesses Need Blogs"

LinkedIn

"How To Build A Website In One Hour | A Guide FOr Small Business Owners"

KBK Blog

"hOW tO pICK a fREELANCE wRITING nICHE | 10 tIPS tO a pROFITABLE nICHE"

MyFitnessPal Landing Page(Spec)

Tone Guide | Friendly, Personal

Project Goal | Get new moms who want to lost baby-weight to download free version of the app

Cheetos Sweepstakes Landing Page(Spec)

Tone Guide | Friendly, Funny, Youthful

Project Goal | Get college students to enter their email addresses to win a sweepstakes

Banner & Magazine Ads

Bayer On-The-Go 3-Part Banner Ad(Spec)

Tone Guide | Friendly, Compassionate

Project Goal | Grab attention of webpage visitor and compel them to learn more about Bayer On-The-Go and headache prevention

COVERGIR TRUEMATCH LIPSTICK MAGAZINE AD(SPEC)

Tone Guide | Stylish, Cool, Confident

Project Goal | Compel women who prefer a more “natural look” who view ad in magazine to purchase lipstick at their local drug store

Not Seeing The Service You're Looking For?

Just use the “Contact” button below and I’ll be happy to assist you. I’m always interested in new projects and styles.

%d bloggers like this: