Most business owners don’t have a background in marketing. After all, marketing is a specific skill that requires a lot of time, energy, and consistency to “get good” at. However, there is one CRITICAL step absolutely any business owner can take right now to vastly...
Being a freelance copywriter and stay at home mom feels like a tightrope act most of the time. I feel like I’m always walking a fine line between success and disaster. However, I also know that pretty much every mom-identifying human is WAY too hard on...
One of the most important steps in understanding how to do email marketing, is writing emails that your subscribers want to read. This sounds obvious… but that doesn’t mean it’s easy… especially if you’re not super comfortable writing in...
Most of us think Imposter Syndrome decides to pop in when we’re feeling “unfamiliar”, “unprepared”, or “not as far along” as we’d like to be. And that’s all completely true. However… Imposter Syndrome can also hit (and usually with a surprising amount of force) when...
If you’re a copywriter looking to elevate your portfolio with a sale’s page, but… 1: Haven’t had the opportunity to create one for a client 2: Can’t use a sales page you created for a client This post is for you! Personally, I’m a BIG fan of spec. I think...
The past year and a half have really put our time management skills to the test. Trying to micromanage working from home, taking care of kids, AND taking care of ourselves at the same time is proving to be absolutely as difficult as one would imagine. However, I have...
